SEO Version
Executive
Chairman's
Message
Our Exhibitions andMuseums division performed
well, undertaking key projects such as Art Stage
Singapore, BroadcastAsia, CommunicAsia, SIBOS
and Tax Free Asia Pacifc, as well as events for
Audi, Chanel and LVMH. In addition, the team
also completed museum works in the region
and continued to work on several projects
for Universal Studios Singapore, Hong Kong
Disneyland andGardens by the Bay in Singapore.
The Interiors division also continued to see strong
demand for its services across the region. Several
notable projects completed in 2011 include
fagship stores for Abercrombie & Fitch and H&M
in Singapore, and stores around the region for
Burberry, Chanel, Fendi, Hollister, Polo Ralph
Lauren, Tiffany & Co., Uniqlo and Swarovski.
Notably, the division’s fxture export business
continued togrowwith revenuedoubling in2011.
Our Research and Design division – one of the
strongest in our industry, continued to power
ahead. Our designers undertook more design
consultancy services, bringing our relationship
with our valued clients to the next level.
Our Integrated Marketing Communications
division continues to gain traction, as more
clients look towards alternative marketing as a
means to better engage their customers. This has
resulted in the division undertaking more events
and projects for their key accounts.
Dear Shareholders,
I am pleased to present our Annual Report for
FY11 and note that despite the tough global
environment and the challenges that stood in our
path, we have continued to grow our business
and emerged stronger. Our efforts over the last
fewyears to broaden our earnings base, enhance
our capabilities, and expand our key accounts
and client base have improved our position to
ride the growth opportunities that are sweeping
through Asia.
In FY11, the Group’s revenue increased 11.7%to
S$261.0million, while net proft increased 8.4%
to S$16.3million. Thiswas underpinnedby strong
demand for our services as the markets we are
in are now the focal points of global growth.
Over the next few years, we see tremendous
opportunities for us to grow our business. 2012
has started off well with secured contracts
amounting to approximately S$106 million,
compared to S$84million during the same period
last year. We are heartened by this good start but
we will not be complacent, as at Kingsmen, we
always strive for perfection. Our quest to improve,
to enhance our capabilities, and stay one step
ahead of the market curve is always ongoing.
As we continue tomarch forward, we are paying
even more attention towards spotting, training
and retaining talent. In addition to these software
initiatives, we continue to build and enhance our
hardware capabilities by opening a new offce in
Shenzhen and upgrading our offces, equipment
and facilities in India, Indonesia, Malaysia and
South Korea in 2011. We intend to continue this
drive, as we seek new ways to serve our clients.
On the business front, our Exhibitions division
started 2012 strongly with the completion of a
number of pavilions and exhibition stands at the
SingaporeAirshow. They have also secured several
contracts for the Yeosu Expo 2012 in Korea, as
well as numerous contracts for tradeshows to
be held in the frst half of 2012. Likewise, the
theme parks andmuseums team forecasts strong
demand for its expertise and is currently working
on projects for Hong Kong Disneyland, Gardens
by the Bay and various museums. The division
has also secured a sizeable contract for Universal
Studios Singapore in addition to contracts for
Hong KongMaritimeMuseumand the Sotheby’s
Visitor Centre in Hong Kong.
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kingsmen creatives ltd
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